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Farouk's Negative Campaigning is Politics As Usual


by: Matt Glazer

Thu Feb 04, 2010 at 07:00 PM CST


Before reading any further, read KT's great post, Attention Democrats: Farouk Shami Can't Win in November.  Now, this isn't going to be a rehashing of KT's greater points about polls or advertising. Instead, we are going to talk about hypocrisy and broken promises.

Rather than agreeing with the Farouk Shami of yesterday, I want to agree with the Shami campaign of December 4:

"I respect everybody and every member of the Democratic Party." Source: Farouk on KOOP radio

"I'm not running against Bill White. Bill White is a good man." Source: Farouk on KOOP radio

That was in December. This is now:

White can't even muster enough points in the pool to defeat Debra Medina, the darling of the Tea Party movement in Texas. Medina struggles to get 16% support in the Republican polls, but still bests the establishment-anointed "Democratic Frontrunner" Bill White. Medina now edges White 41% to 38%. Last month, White had a 44% to 38% lead on her. While the Democratic Party establishment focuses on  a career politician, Farouk Shami has been gaining support among rank-and-file Democratic Primary voters across the state.

"It is time to end politics as usual. This poll is proof positive that the Texas Democratic establishment couldn't lead a silent prayer, much less designate our party's standard bearer," Farouk Shami said when he saw these results.

[...]

"We need real courage, real leadership and a candidate that's out there listening to the voters, not pandering to donors and reciting tired talking points. That's the kind of campaign Farouk Shami is running. We look forward to a healthy debate on February 8," Vince Leibowitz, Campaign Director added.

Again, KT already took on most of these claims. I wanted to highlight one important part:

It is time to end the game of politics as usual. On that, I completely agree. The nasty, negative campaigning hurts the party and does nothing to solve real problems in Texas.  Perry has been in elected office for a quarter century; Kay Bailey Hutchison for two decades. Bill White has been a politician for 6 years. Again, I agree with Shami that we should end the era of career politicians in Texas, but White's 6 years as Mayor, does not a career politician make.

This release ignores real basic points shown in the most recent poll numbers. We first alluded to the real basic positives after the Scott Brown victory in Massachusetts.

As we outlined weeks ago:

  • Bill White "very favorables" are stronger than any other candidate.
  • Only 16% of voters "strongly approve" of RP job performance.
  • White has strength among women.

If Texas Democrats want to win, we have to get serious and this kind of ridiculous attack on a fellow Democrat does not move us forward. It's the kind of tactic you see from a desperate campaign in the final throes.

Shami and every other candidate needs to make a case for why they are the best person for the job. A negative narrative doesn't work if it doesn't have a positive to counter-balance it. Shami is in the tall grass with no public poll, a message that fails to resonate with any voters, a complete lack of experience in governing, and now his only message appears to be an anti-party, anti-White commentary.

Here's hoping that Farouk Shami and his Campaign Director, Vince Leibowitz, follow their own advice and end politics as usual. Let's have a discussion. Let's have a debate. But let's not blast out foolish press releases that reek of hypocrisy and the worst kind of politics.

P.S. If you advocate for new ideas, then don't recycle the same old lines about the Democratic party not being able to lead a silent prayer.

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We know Farouk is a joke (3.50 / 4)
but hand-wringing about his staff being a bunch of meanies makes White and his supporters look weak.

His team (and supporters, ahem) would be better served to spend this time defining who Bill White is and why he would make a good Democratic governor of Texas. The insider jazz of how much money he's raising and whether he can win in November doesn't reach or resonate with voters who don't have the time or inclination to be political junkies. Farouk's team, naughty or nice, is doing what they think they need to do to win a primary, and Bill White should stop pretending that there isn't one.  


Wise White (3.00 / 1)
I would say White is very wisely using his time. He is moving about the state building local support with the people that will come out and vote in March. Saving money for what will undoubtable be a very expensive race this summer. Hopefully, just after an expensive and painful (for them) GOP runoff.

[ Parent ]
I agree with bsranch (3.00 / 1)
Bill White is not pretending there isn't one. The man knows exactly what he is doing and when he will do it. I would reckon he has polling numbers telling him exactly where he stands and he is responding appropriately.

Here is Mayor White's campaign:

* He has outraised ALL the other candidates.
* He is introducing himself to people everywhere.
* He has produced his first ad.
* His signs have popped up like weeds across the state
* He has secured endorsements from democratic leaders statewide.

I would like to believe that the Dems would have more class and civility in their primary, so it does concern me when people degrade the party brand.


You guys sound nervous. (0.00 / 0)
I am, too.  Shami's campaign is courting voters and visible in personal appearances, advertising, and signs.  I see way more Shami signs than White.  I see almost no White ads.  I don't see White, himself, at as many Democratic gatherings as I see Shami.  I want White to win, but I'm concerned he and his campaign did not learn the real lesson of the Martha Coakley story - don't take your base for granted.  If your opponent is charming and shows up everywhere, you had better do the same.

My take (3.00 / 1)
I have yet to see a single Shami sing IN someone's yard. Illegally placed along roads, yes, but not in yards. Driving through Dallas, you see Bill White yard signs IN people's yards.

Bill White has established a headquarters in Dallas County and has paid staff in Tarrant County (Ft. Worth) and will soon have a headquarters there as well. The Dallas County office does phonebanking to North Texas at least twice a week. Shami has a few staff / volunteers in DFW but nothing compared to White.

At OFA sponsored SOTU addresses, people were wearing White stickers and there were White bumper stickers for guests. There was no such Shami presence.

I'm not worried about Shami winning in March, I'm worried that he is providing material for Perry to attack White in November.


[ Parent ]
Hmm. (0.00 / 0)
I'm worried that Republicans and Libertarians do a better job exposing Perry's record than White has.

It's not about whether Shami can beat White in the primary. It's about whether White is doing what it takes to define himself to voters during the primary season. The approach of so many failed moderate candidates over the last several cycles has been to soft-pedal ideas, sound like a reasonable person and avoid offending anyone in hopes that just being the nice guy and not staking out strong positions and ideas on the issues will be enough to blunt the inevitable Republican attacks to come.

What should be abundantly clear after the last 16 years is that Democrats need to take their case to the people aggressively and early, and to clearly define who they are and what they're about, because the Republicans will be all too happy to fill in the blanks for you. White's team of high-priced consultants can play 7-dimensional chess at their own peril; Rick Perry's campaign will not be giving Bill White one inch of breathing room between April and November. Republican political operatives here know their electorate and and very skilled at their jobs. They play to win and they can make Mother Theresa look like a pedophile and a tax cheat if that's what the job calls for. They'll spend whatever they have to.

Rather than letting the GOP primary suck up all the media oxygen right now, White should be staking out far more territory for himself in the public arena and positioning himself - NOW - to be inoculated against the onslaught to come. If his camp is gonna act butt-hurt by Shami's weak sauce, that doesn't give me a lot of faith that they'll hold up well once Perry turns his guns on them.

No one is gonna buy the "I wanna change the way things are done in Austin" line in 2010; that ship has sailed. Most voters aren't real concerned with process; they want stuff that works and someone who will get things done - or who can at least create the strong perception of such.    


[ Parent ]
I'm not talking win, I'm talking run-off. (0.00 / 0)
My concern about the race is that Shami will do well enough that White will be in a runoff.  That makes White look weak and less appealing to independent voters in November.  On the other hand, maybe that's the fire that needs to be lit to get White better known.

[ Parent ]
Yard signs on the right of way (0.00 / 0)
do not a campaign make. We learned that in 2002 when the highways and thoroughfares of Texas were awash in Sanchez yard signs. Sanchez in 2002 proved that spending gobs of money without communicating a compelling narrative is not an effective way to campaign.  

[ Parent ]
Well (0.00 / 0)
Bill White needs to perform really well Monday night.  

shami makes it 10 times worse (3.00 / 1)
for himself with this from the Texas Tribune:

But in case the event fails to keep things interesting, Democratic gubernatorial primary just took a turn to the negative. Candidate Farouk Shami has accused his competitor Bill White of making a racist ad. The Spanish-language ad, which makes no mention of Shami, features White telling viewers "Naci in San Antonio" (I was born in San Antonio) and that his parents were teachers. (Neither statement was in the English version of the ad). The White campaign says it was only introducing the candidate to voters, but Shami's campaign argues the ad plays on their candidate's foreign birth.

"It doesn't matter where we're from," the AP quoted Shami saying. "I'm a better Texan than he could ever be."

really sad. no objective person would think that ad was remotely "racist". i'm not sure if mr. shami understands what racism is.

i've known Bill White for 14 years and he is quite the opposite of a racist.

seems like when you are desperate and hopeless in a Dem primary you call out "racism".  totally disgusting. shami should apologize immediately.



Negative campaigning is good (0.00 / 0)
Voters tend to know nothing about candidates and so-called "negative campaigning" is how campaigns distinguish themselves from opponents, whether in a primary or general. That's a good thing. Otherwise we only have the pablum pols say about themselves to go on.

If Bill White's such a great candidate, he can take it. Critiques by opponents are how politicians are held accountable; it's an election, not a coronation.


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