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Mon Sep 10, 2007 at 09:41 AM CDT
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| This is an old story I'm just getting around to writing. Sorry for the delay -- I've been doing orientation up at the KSG school. -- Phillip
Congressman Ciro Rodriguez defeated Republican Henry Bonilla last December to regain his seat to the Texas 23'rd CD. At the time, the San Antonio Express-News described the win as follows: The soundness with which Rep. Henry Bonilla, the one-time Hispanic poster boy of the Republican Party, was beaten Tuesday night was the equivalent of a political earthquake. Congressman Rodriguez already has a formal challenger, however -- and the challenger, named Jim McGrody has launched such a comprehensive website that it gained the attention of the paper. In Bruce Davidson's column titled, "'Nerdy' game plan for candidate" he writes: He has addressed the entire Texas Republican Party platform line by line, agreeing with most of it. And he has unveiled Compact 23, a list of key positions and principles.
McGrody also has detailed how his voting record would differ from incumbent Rep. Ciro Rodriguez's with his Vote Count Database.
[...]
But McGrody, a 67-year-old retiree, is betting that he can use his Web site, Internet marketing skills and a fast-growing e-mail list to communicate with voters repeatedly for only a small amount of money and better than his well-funded foes. To be certain, McGrody's website is quite impressive. Granted, his policies and positions are terribly out of line and leave much to be desired for the people in his district. But he has certainly capitalized on the benefits of the internet in terms of establishing your presence and communicating to your audience. |
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